Alfonso Merlos has directed programs on radio or television, as he has been in 13TV and Cadena COPE, written information for El Mundo or columns for La Razón, completely different performances. He assures that "there is a common denominator and a common thread, and it is none other than the passion for information and the ability to organize it and present it in an attractive way".
With the increase of technologies, work has suffered an increase in production, but according to the journalist, technology and even technique in itself have no value if there is no background work, a talent, a sense of what is being done. According to Alfonso, technology has accelerated processes and has made communication instantaneous, global and instantaneous. But he does not believe that it has made journalism a more effective or useful profession, but has simply changed its coordinates, both for senders and receivers, and has introduced an enormous amount of noise into the channels.
According to these technologies, Alfonso Merlos thinks that the distinction between radio and television is artificial. "The audiovisual has gained ground over the purely sound, and in that sense there is a triumph or a winning protagonism of television. But the latter is no longer even watched through conventional devices but via smartphones."
Although his position on technologies has remained firm, he assures that there is still a pending revolution, which will decide where the field of communication will go. "Perhaps the great challenge is to understand what the development of social networks will be: whether it will be of growing expansion, as it is today; or, on the contrary, there will be a withdrawal, insofar as they have become, for reasons that are complex and difficult to explain, authentic information sewers and, therefore, a breeding ground for the viralization of hoaxes".
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